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Soho Urban Artist

For over twenty years, Soho Urban Artist has supplied the world with quality art products at affordable prices. Since our start, our mission has been to inspire people to realize their creative potential and choose quality art materials.

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Soho Urban Artist

About SoHo Urban Artist - Where affordability, and quality meet

SoHo Urban Artist represents a movement — where creativity, affordability, and quality meet. For over two decades, SoHo has been the trusted choice of painters, illustrators, designers, and artists who want professional performance without the premium price tag. Built for artists, by artists, every SoHo product is designed to inspire confidence from your first sketch to your final masterpiece available exclusively at Jerry’s Artarama.

SoHo’s mission is simple: make high-quality art supplies accessible to every artist. Whether you work in acrylics, oils, watercolors, pastels, or mixed media, SoHo provides artist-grade paints, canvases, brushes, easels, and studio tools engineered for performance, consistency, and value. From vibrant pigments to durable surfaces, SoHo products deliver results artists can rely on every day in the studio, classroom, or plein air.

Why Artists Love SoHo Urban Artist

SoHo Urban Artist is the art-supply brand that believes great materials shouldn’t cost a fortune. With over 20 years of experience, SoHo offers quality tools — from sketch pads to heavy body acrylics — so that every artist, from first-timer to studio pro, can focus on what they do best: create. Whether you’re working in a dorm room, a city studio, or plein air, SoHo’s got your back.

Empowering Artists Everywhere

From the heart of the creative community to art classrooms across the world, SoHo Urban Artist fuels imagination and artistic growth. The brand stands for inclusivity, authenticity, and the belief that everyone deserves access to fine art materials that perform beautifully. SoHo gives emerging artists the tools to develop their skills and professionals the reliability to bring complex visions to life.

Explore the SoHo Urban Artist Collection

Discover the complete SoHo range at Jerry’s Artarama — including acrylic paints, oil paints, watercolors, brushes, canvases, easels, and studio furniture. Shop exclusive sets, bundles, and artist favorites built to help you express your creativity with confidence. SoHo Urban Artist products ship across the United States through Jerry’s Artarama online store. Whether you’re painting in New York, Austin, Los Angeles, SoHo brings premium-quality supplies directly to your door.

Frequently Asked Questions

What is SoHo Urban Artist known for?

SoHo Urban Artist delivers professional-quality art supplies at accessible prices—ideal for students, hobbyists, and working artists.

Who should use SoHo Urban Artist products?

Artists at every level—beginners to pros—use SoHo for dependable paints, brushes, canvases, and studio essentials that perform consistently.

What kinds of supplies does SoHo offer?

SoHo’s range includes acrylics, oils, watercolors, drawing and sketching tools, brushes, canvases and panels, easels, and curated sets and kits.

Are SoHo products suitable for classrooms and studios?

Yes. SoHo is a favorite for classrooms and daily studio practice thanks to reliable performance, value pricing, and wide availability.

Where can I buy SoHo Urban Artist supplies?

SoHo Urban Artist is available exclusively at Jerry’s Artarama, with fast shipping across the U.S. and international options.

What makes SoHo a good value compared to other brands?

SoHo balances strong pigment, dependable materials, and durable surfaces with honest pricing—helping artists build complete studios affordably.