May
12
2010

Importance of Grabbing the Right Domain Name by M Theresa Brown

I am sharing a couple of questions from artists who have emailed me with concerns about domain names. This is a great opportunity to share these discussions with other artists as the importance of grabbing and owning the right domain name cannot be underestimated! I have selected two questions that I feel are of major interest to other artists. Question One (edited):I use my name for one of my domain names as well as the other with my first two initials and last name. The problem with the first name is that when clients do a search, it leads to an undesirable site. The other, with the initials, simply causes confusion with my clients. What wo... [More]
May
12
2010

Artist Statement: Sell the Sizzle by M Theresa Brown

Sizzle! That's what an artist's statement should be! It's not your biography or your story. It's about what makes you tick as an artist in your particular field. To quote Elmer Wheeler, "To sell the steak you have to sell the sizzle!"What does that mean? Well we have observed two very relevant target areas of interest here. That of the person looking at your art or browsing your website, and that of the Gallery who is getting ready to show a few of your pieces.When we are representing our own work, the average viewer asks predictable questions similar to: "When did you first learn that you had this talent?" or "How long have you been doing th... [More]
May
12
2010

Art Careers by Chris Cudworth

Career and art do not seem to go in the same sentence for most people. I get asked what I do for a living and I answer"“I am a professional artist." If you are an artist, chances are you will hear "I can't draw" or "I cannot draw a stickfigure." If I were a mechanic instead, the first response would be "Where do you work." Why is this? Are artists some mysterious unemployed lot? Do we have stigma as being untouchable? Art has had to fend off the media splash of being "Controversial" in the 80s and has had backlash since. I find there are many who seem to really love art but have not stepped into a gallery in years â&e... [More]

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